Portfolio
I've had the pleasure of working with a wide range of clients and businesses in Edmonton, Canada, and the USA, showcasing my diverse portfolio. From eye-catching web designs to beautiful photography, each project reflects my dedication to delivering top-notch work. As you browse through my portfolio, you'll see examples of my commitment to excellence and creativity across different projects and industries.
AltaPro Electric
AltaPro Electric is a premier electrical contracting company specializing in delivering top-notch electrical solutions to clients across various industries. With a focus on excellence and innovation, we provide a wide range of services, including electrical installations, maintenance, and repairs. Our team of skilled professionals is dedicated to delivering superior results and exceeding client expectations. Whether it's residential, commercial, or industrial projects, AltaPro Electric is committed to providing reliable and efficient electrical solutions tailored to meet the unique needs of our clients.
Location
Edmonton, Alberta, Canada
Length
April 2021 - Present
Project Type
Full-Time Employment
Project Details
Toolkit
HTML, CSS, Figma, WordPress, Elementor, Google Search Console, Google Business Profile, Semrush
Description
Leveraging my expertise in web design and development, I spearheaded the transformation of AltaPro Electric Ltd’s online presence. Through Figma mockups, I visualized design concepts and collaborated with stakeholders to ensure alignment with a new website redesign. By conducting comprehensive SEO research and optimizations, I elevated the website’s visibility and drove organic traffic. Additionally, I enhanced the user experience by revamping the website’s architecture and layout, while maintaining consistent brand representation throughout.
Toolkit
Figma, Photoshop, Illustrator
Description
Collaborating closely with directors and management, my work at AltaPro Electric encompassed a diverse range of digital and print design projects. From crafting captivating business cards to innovative solar advertising and branded tent designs, I ensured each project reflected AltaPro Electric’s ethos and left a lasting impression on their audience. Additionally, I developed brand presentations, guidelines, and special anniversary designs through collaborative efforts, ensuring alignment with the company’s vision and values.
Toolkit
Figma, Photoshop, Premiere Pro, Illustrator, Professional Camera, Studio Equipment
Description
From lively company BBQs to professional portraits for new hires, I captured a spectrum of moments that define AltaPro Electric’s vibrant culture. Whether documenting group photos of the dedicated team, covering pivotal business development events, or creating welcoming portraits for new hires, my photography encapsulated the spirit of camaraderie and professionalism at AltaPro Electric.
Toolkit
Figma, Photoshop, Premiere Pro, Illustrator, Linkedin
Description
Over the course of a year, I led AltaPro Electric Ltd’s LinkedIn growth strategy, orchestrating a remarkable increase in followers from 600 to 2000—an impressive 80% year-over-year growth. Through strategic content planning I successfully elevated the company’s LinkedIn presence, positioning it as a key player within the industry. By leveraging data-driven insights and continuous optimization, I not only expanded the company’s follower base but also fostered meaningful connections and amplified brand visibility on the platform. This significant growth not only reflects my expertise in LinkedIn management but also underscores my commitment to driving tangible results for AltaPro Electric Ltd’s social media endeavors.
Project Showcase
SJVMH
SJVMH is a leading mobile home transportation company dedicated to providing high-quality used and new mobile homes for sale. With expertise in mobile home transportation, we offer comprehensive services to assist clients in relocating their mobile homes safely and efficiently. Committed to customer satisfaction and excellence, SJVMH is your trusted partner for all your mobile home needs in the San Joaquin Valley region.
Location
California, USA
Length
June 2023 - Present
WOrk
Freelance
Project Details
Toolkit
HTML, CSS, Figma, WordPress, Elementor, Google Search Console, Google Business Profile, SEMrush
Description
In collaboration with SJVMH, I not only revamped their website but also provided extensive support to improve its search engine visibility. This included assisting with domain recovery, transferring the website to my hosting platform, and implementing robust SEO strategies. Utilizing WordPress and Elementor, I ensured the site was responsive and incorporated all necessary features to support SJVMH’s business objectives. With ongoing website support and SEO optimization, SJVMH now enjoys an enhanced online presence primed for success in the competitive market of mobile homes.
Project Showcase
Riverfront Equestrian
&
Tudor Equestrian
Riverfront Equestrian is a premier equestrian company dedicated to providing exceptional horse riding lessons and training services. With a passion for equine care and education, they offer comprehensive lessons tailored to riders of all ages and skill levels.
Location
Edmonton, Alberta, Canada
Length
Oct. 2021 - Present
wORK
Freelance
Project Details
Toolkit
HTML, CSS, WordPress, Google Search Console, Google Business Profile, SEMrush
Description
I’ve assumed responsibility for managing two websites for Riverfront Equestrian, providing ongoing support and updates to ensure their online presence remains robust and effective. Additionally, I assist with the creation of lesson forms each season, ensuring smooth operation and efficient communication with clients. My dedication to supporting their services allows Riverfront Equestrian to focus on delivering exceptional horse riding lessons and training while maintaining a professional and engaging online platform.
Toolkit
Illustrator, Photoshop, Mailchimp
Description
I’ve had the pleasure of designing eye-catching posters for print advertising, effectively promoting Riverfront Equestrian’s services and events to their target audience. Additionally, I create visually appealing email newsletters through Mailchimp, delivering engaging content and updates to subscribers in a professional and impactful manner. By leveraging digital and print design strategies, I help enhance Riverfront Equestrian’s brand visibility and communication efforts, ensuring they stand out in the competitive equestrian industry.
Description
I’ve been actively involved in developing online applications and managing newsletter email lists for Riverfront Equestrian. From creating user-friendly online forms for lesson bookings to managing and growing their subscriber base through targeted email campaigns, I’ve played a key role in enhancing their digital presence and communication strategies. These projects have streamlined operations and improved engagement, ensuring Riverfront Equestrian remains at the forefront of the equestrian industry.
Project Showcase
ASK Print Shop
Ask Print Shop is a comprehensive printing service catering to the needs of small businesses. Offering both traditional printing services and online quotes, Ask Print Shop makes the process of obtaining high-quality prints efficient and convenient. Specializing in digital media solutions and design, they provide a one-stop solution for businesses looking to enhance their branding and marketing materials.
Location
Calgary, Alberta, Canada
Length
Aug. 2022 - Nov. 2022
wORK
Freelance
Project Details
Toolkit
Shopify, WordPress, Elementor, Figma, Photoshop, Illustrator
Description
The project entailed merging two Shopify websites into a single WordPress platform to accommodate sticker printing services and artwork showcasing. Motivated by the desire for greater customization options, the client sought to transition away from Shopify’s limitations. From initial Figma mockups to the final live website, I led the complete migration within two months, ensuring seamless integration of e-commerce functionality and artwork display while prioritizing efficiency and precision. The result was a visually appealing and highly functional WordPress website.
ToolKit
WordPress, Plugins, JS, HTML
Description
Utilizing WordPress and specialized plugins, specifically the Uni CPO plugin, I developed a tailored price calculator to enhance user experience on the WooCommerce platform. This solution facilitated live pricing and quotes, enabling customers to obtain instant quotes in real-time rather than waiting for manual quotes. By implementing this feature, I provided clients with a user-friendly and efficient means of accessing pricing information, streamlining the quotation process and enhancing overall satisfaction.
Project Showcase
Eh Rank
Eh Rank is a personal initiative dedicated to demystifying SEO for local businesses in Edmonton. The platform serves as an educational resource, guiding businesses through the complexities of search engine optimization to enhance their online visibility and performance.
The primary aim of Eh Rank is to empower Edmonton-based businesses by providing insightful, easy-to-understand content while learning more about SEO practices. By spotlighting business owners ranking for high volume keywords, the project seeks to improve their digital strategies and online presence.
Location
Edmonton, Alberta, Canada
Length
April. 2024
wORK
Personal Project
Project Details
Toolkit
Google Search Console, Google Analytics, Rank Math SEO
Description
The core objective of Eh Rank is to provide a hands-on SEO laboratory where I can test various optimization techniques and share the results with the community. This dual approach helps both myself and Edmonton-based businesses enhance their SEO knowledge and apply these learnings to achieve tangible online growth.